bartender shaking cocktails

Meet The New Movers & Shakers Awards

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Cheers is pleased to present the BevX Movers & Shakers Awards, a new program celebrating the most creative, original and innovative members of the...
Butter Wines ButterZero Nonalc Line

Butter Wines Launches ButterZero Nonalc Line

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Butter Wines, best known for Butter Chardonnay, has introduced ButterZero, a new line of non-alcoholic wines. These have less than 0.5% alcohol by volume, 65...
neil witte beer institute trends podcast 2026

Podcast: Beer Industry Trends For 2026

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While the beer industry has been going through a rough patch in recent years, there are some bright spots. In this episode we talk...
Champagne and popcorn at 10 Prime Seafood in Providence RI

A Happy Hour Promo That Truly Pops

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10 Prime Seafood in Providence, RI, has launched “Poppy Hour,” available daily from 4:30–6:00 p.m. The featured pairing is a $12 glass of Moët...

Anheuser-Busch Completes Purchase of BeatBox

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Anheuser-Busch has completed the acquisition of a majority stake in BeatBox, a rising star in the ready-to-drink (RTD) beverage category known for fruit-forward “Party...
Lexi Parker, beverage director at Poka Lola Social Club in Denver

What I’m Drinking Now: Lexi Parker and the Pink Pony Club

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Lexi Parker is the beverage director at Poka Lola Social Club in Denver. I love the challenge of taking an ingredient that most people only think...
Johnnie Walker Black Cask Blended Scotch Whisky.

Johnnie Walker Black Cask Rolls out to Retail

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Diageo has unveiled Johnnie Walker Black Cask, a new, permanent scotch whisky expression aged in American white oak ex-bourbon barrels. Led by Master Blender Dr....
Glenfiddich new bottle branding redesign look single malt scotch whisky

Glenfiddich Reveals New Branding

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Single malt producer Glenfiddich has unveiled a new visual identity, intended for a contemporary audience. The refreshed look is meant to balance modernity with tradition,...
Katey “Bunny” Rafanello

Spirit of Success: Inside Katey “Bunny” Rafanello’s Rise to Industry Influence

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March is a time to honor the architects of change, the women who looked at "the way things are" and decided to build something better. In the male-dominated world of beverage alcohol, few people embody that spirit of architectural rebellion quite like Katey “Bunny” Rafanello.

Podcast: Beverage Alcohol Industry Challenges in 2026

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With the alcohol industry facing plenty of challenges this year, we turn to food and beverage lawyer Oren Bitan, a partner at Buchalter in...