Freixenet Enters RTD Category With Solare Spritz
Freixenet has entered the ready-to-drink category with the launch of Freixenet Solare Spritz, a canned spritz made with Spanish lemon and clementine flavors.
The launch...
Bitburger Brings Gluten-Reduced Helles Lager to U.S.
German brewer Bitburger has launched Bitburger Gluten-Reduced Helles Lager in the U.S. The beer, which rolled out in Europe in 2020, is now making...
Q&A: Mike Fisch is Using Tech to Modernize Alcohol Tastings
By Kyle Swartz
Technology continues to reshape beverage alcohol retail, but Mike Fisch believes the industry's success will always depend on relationships. As CFO of...
Minute Maid Spiked Expands RTD Portfolio with Vodka Lemonade Iced Tea
Minute Maid Spiked has added Vodka Lemonade Iced Tea to its ready-to-drink alcohol lineup. The product began shipping to retailers this summer as the...
Old Overholt Introduces 2026 Extra Aged Cask Strength 11-Year Rye
Old Overholt has announced the 2026 edition of Old Overholt Extra Aged Cask Strength 11-Year American Rye.
The new expression marks the fourth annual release...
Senate Proposal Would Extend Federal Hemp Deadline to Dec. 11
The booming hemp-derived THC beverage industry received a bit of good news this past weekend.
The U.S. Senate is expected to vote on a continuing...
New Markets for Marcado 28 Tequila
Marcado 28, the premium additive-free tequila rooted in generational craftsmanship and the legendary recipe of a 10th-generation tequila-making family finished in collaboration with world-renowned...
Our 2026 Retailer of the Year: Garfield’s Beverage
In an industry where longevity is hard-earned and generational succession is even rarer, Garfield’s Beverage Warehouse stands as an exceptional success story. Founded in...
Domaine Serene Releases 2023 Vintage Under Winemaker Carl Formaker
Domaine Serene Winery has released its 2023 vintage, the first produced under winemaker Carl Formaker, who joined the Oregon winery that year.
The release includes...
New Partnership For Johnson Brothers And Edrington
Johnson Brothers has announced a new partnership with Edrington, a move that strengthens its luxury spirits portfolio across Indiana, Nebraska, North Dakota and South Dakota. The...
