Luc Belaire Alcohol-Removed Rare Rosé
Sovereign Brands just launched Luc Belaire Alcohol-Removed Rare Rosé, a new addition to the alcohol-free sparkling wine category.
Anheuser-Busch’s Cutwater Chocolate Espresso Martini
Anheuser-Busch’s Cutwater has expanded its martini lineup with Chocolate Espresso Martini (13% ABV). This is made with Cutwater’s vodka and coffee cream liqueur, and is meant to...
Truly Dream Pack
Truly Hard Seltzer launched its latest limited-edition offering: the Truly Dream Pack, available nationwide starting now through the rest of the winter season.
Spyrt Worldwide Limited Howitzer Edition Vodka
Veteran-founded wine and spirits importer SPYRT Worldwide just launched Ukrainian Spirit Limited Howitzer Edition with a special packaging made from used artillery shell propelling charge cases from Ukraine's defense against the Russian invasion.
badger bevs
Cocktail mixer brand Badger Bevs just expanded its lineup with the national launch of new 750mL bottles across its three core offerings: Club Soda, Tonic Water and Ginger Beer.
Pabst Blue Ribbon Godzilla 99-Pack
Pabst Blue Ribbon is kicking off 2026 by bringing back its famous 99 Pack, and this time it's getting the full Godzilla treatment courtesy of artist ATTACK Peter. The new 99 Pack wraps 99 Pabst Blue Ribbon cans in a gigantic, all-new original illustration featuring characters from the Godzilla universe.
poppi Shirley Temple
Prebiotic soda brand poppi is officially welcoming a new star to the lineup: Shirley Temple. This modern take on the iconic soda flavor is available now at retailers across the nation as well as through Amazon.
Busch Light Apple
Busch Light announced the return of their fan-favorite Busch Light Apple. Available nationwide for a limited time only, Busch Light Apple will hit shelves soon.
elysian brewing
Elysian Brewing just expanded its flagship Space Dust portfolio with the launch of Easy Dust IPA – an alcohol-free addition. 
Añejo Lime THC Spirit
Cannabis consumer products brand Upstate Elevator is kicking off 2026 with the launch of its first-ever THC spirit, Añejo Lime.