ClapBack, a women-owned wine brand from parent company Aiko Brands, is now officially available at major retailers across the country, including Kroger, Total Wine & More, Liquor Depot, Specs and HomeBuys. The wine brand has sold over 150,000 cases sold to date and has an SRP of $11.99.
With a punchy 18% ABV, ClapBack is available in a variety of fruity flavors, including Slept on Strawberry, Pushin’ Peach, @ Me Apple, Where’d My Mango and Blue Rizzler. Available in 1L bottles and 375-ml. cans, according to the brand, ClapBack is designed with Gen Z and next-gen wine drinkers in mind.
“We created ClapBack to speak directly to the next wave of wine lovers. Those who want their wine as bold as they are,” said Irina Kogan, founder and CEO of Aiko Brands, in a news release. “The response has been incredible, and our growing retail presence is a testament to the demand.”
ClapBack has additional plans for expansion, as well as a new upcoming flavor called Pick Me Pineapple and an incoming collaboration, according to the brand.
