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Maya Tea Launches Zero Proof Spirits Line

Plant-based beverage brand Maya Tea Company has launched “Philters,” a line of no-alcohol spirits. This new collection is now available on their website.

“Philters are our most transformative creation yet,” said Manish Shah, founder and CEO of the Maya Tea Company, in a news release. The company is targeting progressive bars and adventurous coffee houses, cafes and alternative venues as well as traditional bars and restaurants as primary channels for distribution, the company states.

Currently, the Philters product line includes:

  • Ruhm: This is Philters’ take on a spiced rum, packed with aromatic spices and adaptogens.
  • Jynn: With a touch of juniper and aromatic florals, this spirit proxy also includes nootropics, providing a playful and enticing experience.
  • Mezkahl: This spirit stand-in offers a familiar burn and flavor reminiscent of its blue agave counterpart, with the addition of nootropics to help enhance interactions.
  • Wiski: Also boasts an immediate burn followed by a hint of malty smokiness, perfect on the rocks or in an old fashioned. With added adaptogens.

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