UK spirits brand Quarter Proof just made its debut into the U.S. Matching the name, Quarter Proof offers an agave and vodka spirit at only 15% ABV each, the company states.
Founded in 2020 by friends Rohan and Fabian, B-Corp Certified Quarter Proof aims to target the more health-conscious consumers on the hunt for sessionable spirits that aren’t quite zero proof yet still have a little kick. The brand is available in UK-based Whole Foods, Soho House and various luxury hotels, and is now finally available direct-to-consumer in the U.S., according to the company.
Quarter is entering the low-ABV category with an:
- Agave Spirit 15% ABV ($35)
- Made with 100% Agave
- Imported from Jalisco, Mexico
- Contains 0 sugars
- Vodka Spirit 15% ABV ($35)
- Made with three-grain vodka
- Distilled and blended several times
- Contains 0 sugars
