HomeBeverage Dynamics Latest NewsMillerCoors Launches New Hard Iced Tea Line

MillerCoors Launches New Hard Iced Tea Line

As consumer palates branch out beyond craft beer and into hard sodas and malt beverages, MillerCoors has launched a new hard iced teas line.

Easy Tea Co. will produce a lightly-carbonated hard iced tea with a crisp citrus flavor, the company says. It will be available in select markets.

Easy Tea is 5% ABV.

“We’re excited to bring people a hard iced tea with just the right amount of sweetness,” said Melissa Wagamon, Easy Tea marketing manager, in a press release. “The simple, yet crisp and citrusy taste of Easy Tea makes it the perfect drink for kicking back and relaxing with a few close friends.”

Easy Tea, which will be sold in 24 oz. cans at select liquor and convenience stores, is available now in the following states: Connecticut, Delaware, Kentucky, Maine, Massachusetts, New Hampshire, New Jersey, New York, Ohio, Rhode Island, Vermont and Wisconsin.

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