Beverage Research Articles http://216.197.100.38/ME2/Console/XmlSyndication/Display/RSS.asp?xsid=8BC5E54CFF064E90B6F141A5B75A7959 Beverage Research Articles Bacardi Leads Thanksgiving Advertising http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC Bacardi, a heavy feature advertiser, ramped up and took the #1 spirit brand advertising spot in the week prior to Thanksgiving. Mon, 21 Jun 2010 14:06:22 EST 4AEBD5B48B594C7984161778D3F483AB March In-store Displays Shift Directions http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC Vodka muscles out the North American Whisky category, and December's #1 displayed Tennessee bourbon is toppled. Thu, 03 Jun 2010 15:56:21 EST 289EA0711FF04334ACD017219AD41B4F December In-store Displays Come in Strong http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC The category leaders pull through again. Fri, 26 Feb 2010 13:08:16 EST C7E1FF0A8AF1403F94BBA4ADDF262815 On-Premise Study Reveals No.1 Call Brand http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC Bartender Survey Identifys Customer Preferences Wed, 28 Oct 2009 16:01:37 EST C74E3B3A38674B77B6E5EC23B74AC2DE Summertime Spirits Roundup http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC Leading brands duke it out for the top prize - most advertised brand. Thu, 10 Sep 2009 12:26:02 EST 77140B7C473D4DE4AC8D57F6AB23AC69 Double Digit In-store Ups & Downs http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC February in-store display activity revealed a pair of double digit brand changes.  Two brands were up and two were down.  Wed, 15 Apr 2009 16:56:16 EST 23E76A3E5BD648FDA661B75B19ED8FB6 In-store Displays Grow in February vs. Last Year http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC With consumer spending down, spirit suppliers are pushing for more floor space -- and they're winning. Mon, 16 Mar 2009 12:10:14 EST 3B0430F096814A8EBB96AD72FA4DA050 January Retail Advertising Growth Reveals a Few Surprises http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC Of the top 25 ranked Spirit brands for retail advertising, which ones show exceptional growth vs. YAGO? Mon, 02 Mar 2009 17:50:39 EST 3F15F85E5FFB4FCE9AEEADCBF7E697EC Presenting Shoppers with Lots of Selection http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC Vodka leads the pack in overall share of retail shelf and its still growing. Tue, 17 Feb 2009 11:49:08 EST 6ADD964A19FC41E596D6EE2030A15947 Retailer Ad Activity for December Reveals Most Featured Brands http://www.adamsbusinessresearch.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=6EECC0FE471F4CA995CE2A3E9A8E4207&tier=4&id=4AEBD5B48B594C7984161778D3F483AB&AudID=02CB92983A7B42B2A36A3A6F893A6EEC How did the categories and brands stack up this year? Thu, 12 Feb 2009 12:53:39 EST 3327ACA4846649A1A72188742A4A188A